This section invites forward-thinking companies to partner with Airplane Mode IP Ltd, leveraging the landmark invention of both the Odin Smartphone and Airplane Mode® by Rob Lowe. It explains how licensing the trademarks, IP, and associated calm-tech branding unlocks competitive advantage, consumer trust, and historic alignment with the original smartphone inventor. It outlines opportunities across fashion, telecom, aviation, wellness, technology, and more — with 25 additional trade mark classes in progress to ensure robust, future-proof coverage.
1. Strategic Invitation to Partners
Partner with the Inventor of Airplane Mode — and the First Modern Smartphone
In 2001, Rob Lowe — lead engineer of the Odin Smartphone project — invented something that now lives in billions of devices: Airplane Mode. It was written into his engineering notes at Motorola/Psion on 27 February 2001, now publicly archived and exhibited at Bletchley Park.
Today, Airplane Mode® is a registered trademark, and Airplane Mode IP Ltd invites selected partners across industries to license the name, co-brand under its calm-tech ecosystem, and access the cultural and commercial power of this story.
This isn’t just another tech brand. It’s the real origin story.
Why partner now?
- First-mover advantage in calm-tech licensing
- Secure access to authentic, documented invention
- Rights to use the phrase:
“From the Inventor of Airplane Mode®”
“From the Creator of the First True Smartphone” - Align with wellbeing, presence, and digital clarity
- Tap into global media interest already unfolding
The Airplane Mode® brand is now live and protected in key trademark classes (25 and 38), with 25 more in development, covering fashion, travel, tech, hospitality, education, and more.
This is your chance to help define what Airplane Mode means in your industry.
A Rare IP Opportunity
Rob Lowe’s invention didn’t just change how phones work — it changed how people behave.
The opportunity now is to build products, environments, and digital tools that carry that legacy forward.
“Airplane Mode® isn’t just a switch on your phone. It’s a philosophy for a calmer, clearer future.”
— Rob Lowe, Inventor
2. What Can Be Licensed
From Apparel to Calm-Tech Certification — The IP Behind Airplane Mode®
Airplane Mode IP Ltd offers licensable rights and brand assets across a growing ecosystem of trademarks, domains, and calm-tech intellectual property.
Some assets are already registered, while others are in development with filings underway across more than 25 trademark classes.
✅ What You Can License Now
These assets are fully protected and available for immediate licensing:
| Asset | Status | Use Cases |
|---|---|---|
| Airplane Mode® (Class 25) | Registered (UK) | Clothing, accessories, performance wear, loungewear |
| Airplane Mode® (Class 38) | Registered (UK) | Telecoms, media toggles, digital wellbeing services |
| Airplane Mode® Logo | Registered use | Co-branded physical/digital products, signage, UX labels |
| Inventor Claims | Public domain verified | “Inventor of Airplane Mode” and “Creator of the First Smartphone” |
| Odin Archive Content | Curated access | Documentaries, exhibitions, product launches, press kits |
Strategic Phrases & Branding (Available for License Use)
- “Airplane Mode: The Original”
- “From the Inventor of Airplane Mode®”
- “As Featured at Bletchley Park”
- “Calm-Tech Certified” (pilot use only – pending mark)
These phrases can be granted to qualified partners and co-branded products as part of a formal licensing agreement.
What’s Coming Soon (Trademarks in Progress)
These assets are in the pipeline and may be licensed under provisional agreements or in staged rollouts:
| Trademark | Intended Use | Status |
|---|---|---|
| Flight Mode™ | Travel tech, content toggles | In progress |
| Flight Safe Mode™ | Aviation safety, biometric calm switches | In progress |
| Digital Detox Mode™ | Mental health, wellness, education | In progress |
| Calm-Zone™ | Certified quiet environments in public/private | In progress |
| Calm-Tech™ | Certification standard, brand ecosystem | In progress |
Licensing opportunities will open upon or ahead of class filing. Early access available for co-developers and anchor partners.
Flexible Licensing Formats
Depending on your industry and scope, licensing options include:
- Brand-only use (e.g. “Airplane Mode™” on clothing)
- Co-branded initiatives (e.g. “Flight Mode x British Airways”)
- White-label deployment (calm-tech in devices, cabins, platforms)
- Territorial exclusivity or product-specific agreements
- Historical content for museum, media, or storytelling use
3. Why License Airplane Mode®
A Global Phrase. A Documented Invention. A Brand the World Already Knows.
“Airplane Mode” isn’t just a technical feature — it’s a universally recognised phrase that represents calm, control, and disconnection.
And now, for the first time, it’s available as a trademarked brand, grounded in a historic invention and licensed through the original creator, Rob Lowe.
Licensing Airplane Mode® gives your company:
Instant Brand Recognition
You don’t need to build awareness — it already exists in billions of minds.
“Airplane Mode” is global shorthand for switching off, resetting, and focusing.
Now it can be part of your product story — officially.
Authenticity You Can Prove
This is not a retroactive brand play.
It is a genuine, documented invention from 2001, with:
- A timestamped handwritten record by Rob Lowe
- Public archive at Bletchley Park
- Trademark registration in progress across 25+ classes
You’re not “borrowing the vibe” — you’re licensing the origin.
Innovation & IP Credibility
Attach your product to a once-lost story now being rediscovered — and gain:
- Innovation prestige
- First-mover advantage in calm-tech
- Association with the inventor of the first modern smartphone
Alignment with Digital Wellbeing
In an age of overload, brands that promote calm, control, and clarity stand apart.
Airplane Mode® is perfectly positioned as a trust signal for:
- Focus tools
- Calm spaces
- Anti-burnout fashion
- Wellness content
- Travel serenity
It’s not just IP — it’s emotional real estate.
Media & Marketing Leverage
Licensing Airplane Mode® opens doors to:
- Co-branded PR campaigns (“We’re switching to Airplane Mode.”)
- Documentary features on the Odin Smartphone
- Feature use in in-flight media, podcasts, wellness platforms
- Awards, expos, and exhibitions highlighting the story of its return
You’re not just buying rights — you’re buying narrative power.
4. Ideal Sectors for Licensing
Where Airplane Mode® Fits — And Why It Belongs There
The beauty of Airplane Mode® is its versatility. It’s relevant across sectors where focus, calm, wellness, clarity, and digital responsibility are valued.
With two trademark classes registered (Clothing and Telecommunications) and more than 25 additional filings in development, the opportunity spans product, experience, and technology.
Below are prime sectors for licensing — and how Airplane Mode® enhances each.
Aviation & Airlines
Airplane Mode® originated in aviation. Now it returns — as a powerful brand tool.
Opportunities include:
- Co-branded Airplane Mode signage and cabin experiences
- In-flight safety briefings featuring official trademarked labels
- Cabin lighting or UX elements branded as “Airplane Mode Activated”
- Airline campaigns focused on disconnection, sleep, or digital wellbeing
- “Airplane Mode™ Cabin” zones or quiet areas
Perfect for: Flag carriers, private jet brands, budget airlines seeking wellness upgrades
Fashion & Apparel
Airplane Mode® already holds a registered Class 25 trademark.
That means your brand can be first to launch official “Airplane Mode™” apparel.
Opportunities include:
- Capsule collections (travelwear, loungewear, detoxwear)
- Calm-Tech™ performance gear (for cycling, yoga, sleep)
- Smart fabrics with embedded sensor toggles
- Fashion x Tech collaborations (e.g. Airplane Mode™ x [Your Brand])
Perfect for: Premium, mindful, or digitally-aware fashion houses and performance brands
Telecom, Devices & Apps
With Class 38 registered, Airplane Mode® can now legally brand services related to:
- Disconnection modes in apps/devices
- Digital wellbeing toggles
- Adaptive calm-tech interfaces
- AI or IoT features with “Airplane Mode” as a logic or UX layer
Perfect for: Device manufacturers, telecoms, OS developers, AI health startups
Wellness, Retreats & Mindfulness
Calm is the new luxury. Airplane Mode® stands for intentional silence and digital detox.
Opportunities include:
- Calm-Zone™ certification (pending mark)
- Branded quiet rooms, spas, or mindfulness environments
- Licensed use in guided meditation apps or wearable calm tools
- Fragrance or skincare lines promoting “switch-off” as a sensory concept
Perfect for: Spas, resorts, hotel chains, meditation apps, self-care brands
Travel & Hospitality
Offer branded silence and focus across physical environments.
Opportunities include:
- “Airplane Mode™ Floor” in hotels or offices
- Signage for no-signal zones, nap pods, or calm lounges
- Branded tools for travellers (eye masks, soundscapes, digital breaks)
Perfect for: Hotel chains, coworking spaces, travel gear companies
Education, Media & Culture
The story of Airplane Mode is real, documented, and newsworthy.
Licensing brings it to the public with integrity.
Opportunities include:
- Documentary licensing (e.g. Netflix, BBC, Discovery)
- Podcast and press partnerships
- EdTech calm-tech modules or digital balance curriculum
- Co-produced exhibitions with Odin content from Bletchley Park
Perfect for: Museums, EdTech startups, cultural producers, documentary studios
5. How It Works
Simple. Strategic. Built to Scale.
Whether you’re a global airline, a boutique fashion brand, or a wellness startup, the Airplane Mode® licensing process is designed to be flexible, transparent, and partner-focused.
You’re not just buying IP — you’re entering a carefully crafted ecosystem built around calm-tech, cultural impact, and commercial creativity.
Step-by-Step Licensing Process
1. Initial Contact & Expression of Interest
You reach out to Airplane Mode IP Ltd via our partnership form or direct contact.
We’ll review your sector, brand fit, and proposed use.
2. NDA & Discovery Call
Once a mutual NDA is signed, we schedule a call to explore licensing structure, brand alignment, and intended execution.
3. Tailored Proposal
You’ll receive a bespoke licensing proposal outlining:
- Trademark rights
- Creative guidance (if required)
- Sector-specific opportunities
- Fee structure or royalty model
- Legal and commercial terms
4. Term Sheet & Agreement
We issue a short-form term sheet and then proceed to a formal licensing agreement.
5. Launch Support & Ongoing Collaboration
You’ll gain access to:
- Trademark guidelines and brand assets
- Option to use historical claims and visuals
- Collaborative PR or co-marketing opportunities
- Optional inclusion in Calm-Tech Certification pilots
Licensing Models Available
| Model | Best For |
|---|---|
| Flat-Fee Licensing | One-off brand alignment (e.g. capsule fashion line) |
| Royalty-Based Licensing | Ongoing product sales (e.g. Airplane Mode wearables) |
| Territorial Exclusivity | Partners launching in defined regions or languages |
| Category Exclusivity | First-rights holders in fashion, aviation, tech, etc. |
| Strategic Alliances | Joint ventures or R&D collaboration on calm-tech devices |
What Comes with a License?
Depending on your partnership tier, you may receive:
- Use of the Airplane Mode® trademark in your sector
- Brand narrative access (“Inventor of Airplane Mode®” / “First Smartphone”)
- Archive excerpts or visuals (under license)
- Co-branding & logo packages
- Digital Calm-Tech™ signage (pilot only)
- Press support & storytelling guidance
- First-option rights on future IP like Flight Mode™, Calm-Zone™, Digital Detox Mode™
This is about more than IP. It’s about telling a story the world forgot — and helping your brand be the one to bring it back.
6. Join the Story
Be Part of a Global Reset — with the Inventor of Airplane Mode®
In 2001, Rob Lowe created Airplane Mode — and wrote it into smartphone history.
For years, that story lay buried. Now, the original notes are public. The trademarks are live. And the vision is clear:
A calmer, more connected world — licensed through truth, innovation, and legacy.
This is your invitation to partner with the inventor. To take part in a once-forgotten chapter of technology. And to bring Airplane Mode® to life — on clothes, in planes, across screens, in minds.
Why You?
- Because your brand values authenticity
- Because your customers crave calm
- Because you see the future in wellbeing, not noise
- Because you understand the power of origin stories
Get Started Today
Whether you’re ready to license the Airplane Mode® name, co-create a calm-tech experience, or become a founding partner in Calm-Zone™ environments, the next step is simple:
Get in touch.
We’ll listen, shape the right proposal, and help you join one of the most quietly powerful stories in tech history.
📩 Contact us to begin the conversation:
📧 rob.lowe@airplanemodeip.com